The Ice Bucket Challenge

Going around the internet right now is the Ice Bucket Challenge.  It was started to raise awareness and funds for the ALS Association.  Actually, I just looked on line and it seems other organizations started it, but I just heard about it with the ALS Association.  Anyway, the idea is if you get nominated then you have 24 hours to dump a bucket of ice cold water on your head or give $100. to ALS.

I was thinking that whoever thought up this idea is really smart.  People are really getting into it.  I wish I would have thought of it to raise money for the home I work at.  But then I thought a bit more about it and wondered how much money has really come in from it.  It seems people enjoy dumping water on their heads.  It would have been better to challenge people to something they wouldn't enjoy so much.  I mean, if the idea is to bring in money, then wouldn't it be better if people didn't do the challenge?  Or maybe if it was winter and not summer.

If I was going to start a challenge like this, I think I would make it that you have to shave off your eyebrows or else donate to charity.  People are less likely to shave their eyebrows and more likely to donate.  I might start with just $20. for the donation amount.  Not so expensive that it is impossible for some to do.

Okay, following further research, it seems to have been a great fundraising scheme.  The ALS has said they have raised over $15 million, so I guess it works.

Comments

Laura said…
I've not been challenged to do the Ice Bucket Challenge so I hope it counts when I challenge you three out of the blue: Steve, Leslie and Micah! You have 24 hours. GO!
August 19, 2014 at 10:38 AM
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